CoolMax Technology

Coolmax® Fabric – Quick Guide

What it is:
Coolmax® is a high-performance polyester fabric designed to keep the wearer cool, dry, and comfortable.


Key Features:

  1. Moisture-Wicking
    ✔ Pulls sweat away from the skin to the fabric surface
    ✔ Helps evaporate moisture quickly
    ✔ Keeps riders dry during exercise

  2. Breathable
    ✔ Allows air circulation
    ✔ Prevents overheating

  3. Lightweight & Soft
    ✔ Feels comfortable against the skin
    ✔ Does not weigh down the rider

  4. Quick-Drying
    ✔ Dries faster than regular cotton or polyester
    ✔ Ideal for long rides, shows, or warm weather

  5. Durable
    ✔ Polyester fibers are strong
    ✔ Maintains shape after washing


Common Uses in Equestrian Apparel:

  • Show shirts

  • Riding tops

  • Performance layers

  • Riding leggings or pants


What to Tell Customers:

  • “Coolmax® keeps you dry and comfortable by wicking sweat away from your body.”

  • “Perfect for showing, training, or long rides — it breathes and dries quickly.”

  • “It’s lightweight and won’t restrict movement.”